Thursday, October 7, 2010

Announcing a Fresh Express Salad Contest!


Look at this beautiful lettuce!  It is intensely green, fresh and crispy, and so delicious.  If you could make any salad with these in-season greens, what would you make???  That is exactly the question you will need to answer to participate in my recipe contest!  


I am excited to announce the beginning of my Fresh Express Salad Contest, as part of my Fresh Express Artisan Ambassador series of posts.  This contest will be the perfect way to stretch your creativity and dream up new, exciting, healthy salad recipes, or just to share your family's best-loved weekday salad.  At the same time, you will get to enjoy the new Artisan lettuce blends brought to you by Fresh Express. 




So how do you participate and how can you win??!  I am hoping to get a wide variety of recipes submitted for this contest, and to have those submitting the recipes be from many different backgrounds; for this reason, the rules and guidelines will be simple and few.  Here's the run down: 


-Your entry can be an original recipe, with new ideas for dressings and interesting ingredients, or can be an adaptation of an existing recipe (just be sure to cite the source!).  If you are a blogger, your recipe should not be something you have already posted on your site. 

-Your recipe entry can include any ingredients, but the lettuce base must be either the Sierra Crisp Herb or the Wild Rocket Zest Artisanal Salad Blend from Fresh Express (These can be bought in CA at Vons, Safeway, or Pavillions; other states, check your local store.  Get a coupon for $1 off!  See more below.)

-Both bloggers and home cooks alike are welcome and encouraged to submit recipes!  If you are a home cook, this contest will give you a window to share your recipe with the world. :)  If you are a blogger, all the entries will be posted in a recipe round-up on this site, which is great exposure for your blog! 

-If you are a blogger, please post your recipe and any photos on your site, link back to this post, and mention you are entering The Cilantropist's Fresh Express Salad Contest.  (I am aware that many bloggers may be busy with PFB; if you are, and have posting constraints, just email me and let me know.) 


-To enter, email the following information to thecilantropist@gmail.com, subject line-Fresh Express Salad Contest:
1. Recipe Title
2. Full Recipe, or entry post permalink (if applicable) 
3. Which Fresh Express Salad Blend you used
4. One photo
5. Name, contact info, and blog name/blog url (if applicable)  


-TWO winners will be chosen!  One winner will be chosen by popular vote based on the recipe round-up posted on this site after the contest is over.  The second winner will be chosen by random, which means that any recipe and any photo can win!  For the prizes Fresh Express will be providing a $25 gift card to Vons/Safeway/Pavillion that you can spend, or a $25 AmEx card that you can use to buy whatever you like.  Your truly (that means me) will also be providing a super cute set of salad themed dish towels and beautiful wooden salad tongs from Crate and Barrel!  Plus, the winner will get a totally awesome badge that you can proudly display on your site to announce that you are a salad master. 





Any questions?  If there are, just direct them to my email, or comment below.  The contest will run Sunday, October 10th through Monday, October 25th, 5pm PST.  The recipe round-up will be posted on Tuesday, October 26th, and voting for a winner will take place from Tuesday through Thursday, with winners being announced on Friday, October 29th. (Right in time for Halloween!)


Before I leave you to get working on your recipes, I want to give you some more information about the Fresh Express Artisanal Salad Blends.  All the lettuces are grown by artisanal farmers in small crops, and if you are interested, you can even check out some of the growing regions on the Fresh Express site.  The farmers also plant season-appropriate herbs and lettuces and the Artisan blends accentuate the different flavors and textures.  The two blends are: 


-Sierra Crisp Herb: a mild sweet blend of Sierra Crisp lettuce, red butter lettuce, and aromatic herbs.
-Wild Rocket Zest: a bold, nutty blend with Wild Rocket Zest Arugula, Tatsoi, and spinach. 

Not totally sure what all those lettuces taste like?  Want to know which one you will like better?  Well if you are a California dweller, you can stop by your local Vons, Safeway, or Pavillions this Saturday, October 9th, for an in-store tasting to experience the Fresh Express Artisan Blends first hand.  (See a full list of store locations and times below.)  They may be passing out coupons at each store, but you can also print out a coupon from the Fresh Express site for $1 off each bag!  Score!
     
I can't wait to see what great salad recipes each of you shares with us! 




Locations of Fresh Express in-store demos:
*Pavillions and Safeway locations, 10:30-5pm, Vons 11-5pm




Store Name
Address
City
State
Zip Code
Confirmed Date
Times
Pavillions
21181 NEWPORT COAST DRIVE
NEWPORT COAST
CA
92657
10/9/10
10:30a-5p
Pavillions
1135 LINDERO CANYON RD
THOUSAND OAKS
CA
91362
10/9/10
10:30a-5p
Pavillions
8010 E. SANTA ANA CANYON RD
ANAHEIM HILLS
CA
92808
10/9/10
10:30a-5p
Pavillions
22451 ANTONIO PARKWAY
RANCHO S. MARGARITA
CA
92688
10/9/10
10:30a-5p
Pavillions
6534 PLATT AVE
WEST HILLS
CA
91307
10/9/10
10:30a-5p
Pavillions
7 PENINSULA CENTER
ROLLING HILLS ESTATE
CA
90274
10/9/10
10:30a-5p
Pavillions
25636 CROWN VALLEY PARKWAY
LADERA RANCH
CA
92694
10/9/10
10:30a-5p
Safeway
1380 LINDA MAR S.C.
PACIFICA
CA
94044
10/9/10
10:30a-5p
Safeway
6477 ALMADEN ROAD
SAN JOSE
CA
95120
10/9/10
10:30a-5p
Safeway
160 FIRST ST
LOS ALTOS
CA
94022
10/9/10
10:30a-5p
Safeway
1 CAMINO ALTO
MILL VALLEY
CA
94941
10/9/10
10:30a-5p
Safeway
12876 SARATOGA-SUNNYVALE
SARATOGA
CA
95070
10/9/10
10:30a-5p
Safeway
1799 MARLOW
SANTA ROSA
CA
95401
10/9/10
10:30a-5p
Safeway
2 CAMINO SOBRANTE
ORINDA
CA
94563
10/9/10
10:30a-5p
Safeway
1355 MORAGA WAY
MORAGA
CA
94556
10/9/10
10:30a-5p
Safeway
2505 SAN RAMON VALLE
SAN RAMON
CA
94583
10/9/10
10:30a-5p
Safeway
3496 CAMINO TASSAJAR
DANVILLE
CA
94506
10/9/10
10:30a-5p
Safeway
15549 UNION AVE
LOS GATOS
CA
95032
10/9/10
10:30a-5p
Safeway
4495 FIRST ST
LIVERMORE
CA
94551
10/9/10
10:30a-5p
Safeway
2220 SUNSET BLVD
ROCKLIN
CA
95765
10/9/10
10:30a-5p
Safeway
4440 TASSAJARA ROAD
DUBLIN
CA
94568
10/9/10
10:30a-5p
Safeway
137 CORTE MADERA
CORTE MADERA
CA
94925
10/9/10
10:30a-5p
Safeway
3110 BALFOUR ROAD
BRENTWOOD
CA
94513
10/9/10
10:30a-5p
Safeway
2207 FRANCISCO DR.
EL DORADO HILLS
CA
95762
10/9/10
10:30a-5p
Vons
28751 LOS ALISOS BLVD.
MISSION VIEJO
CA
92691
10/9/10
11a-5p
Vons
4241 TIERRA REJADA
MOORPARK
CA
93021
10/9/10
11a-5p
Vons
5671 KANAN ROAD
AGOURA_HILLS
CA
91301
10/9/10
11a-5p
Vons
25850 N. THE OLD ROAD
VALENCIA
CA
91355
10/9/10
11a-5p
Vons
23381 MULHOLLAND DR
WOODLAND HILLS
CA
91364
10/9/10
11a-5p
Vons
6951 EL CAMINO REAL
CARLSBAD
CA
92009
10/9/10
11a-5p
Vons
32401 CAMINO CAPISTRANO
SAN JUAN CAPISTRANO
CA
92675
10/9/10
11a-5p
Vons
2048 AVIENDA DE LAS ARBOLES
THOUSAND OAKS
CA
91360
10/9/10
11a-5p
Vons
5600 SANTA ANA CANYON RD
ANAHEIM
CA
92807
10/9/10
11a-5p
Vons
3850 VALLEY CENTRE DR
SAN DIEGO
CA
92130
10/9/10
11a-5p
Vons
262 N. EL CAMINO REAL
ENCINITAS
CA
92024
10/9/10
11a-5p
Vons
2606 DEL MAR HEIGHTS RD.
SAN DIEGO
CA
92014
10/9/10
11a-5p
Vons
2938 TAPO CANYON RD
SIMI VALLEY
CA
93063
10/9/10
11a-5p
Vons
20445 YORBA LINDA BLVD
YORBA LINDA
CA
92886
10/9/10
11a-5p

12 comments:

  1. Great contest and information! Gosh, how do you find the time girl :) Good luck in PFB too. I'll think salads for a while and see if I come up with anything good. Fun stuff. Ciao.
    Shelly, Nibbles of Tidbits

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  2. What beautiful photos! I feel like having some of that lettuce right now!

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  3. HI Amanda, First congrats on making to the next round. Second You are probably the Wonder woman in disguise, I'm barely making the challenges. My dessert blog is all abandoned...the poor thing. But I love this idea. So probably I will make some push ups and try to squeeze that too. LOL.

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  4. Congratulations on making it to the next round of PFB! This contest is a fun idea.

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  5. A lovely idea! I'm looking forward to seeing the roundup.

    Cheers,

    Rosa

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  6. sounds like a great contest and a lot of fun! and I might have to agree with Anna.....I would love to see you in your wonder woman outfit!

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  7. I realy realy thank you for your last comment in my blog.
    I didn't know about the great news, if you didnt leave comment.
    My English is awfule, so please excuse me.^^*
    And congratulation you make great...^^*

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  8. ceecee: I would believe for residents of US and Canada, but I will check for sure and let you know.

    Can't wait to see all your entries! :)

    ReplyDelete